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New Releases UHD 4K 3840 x 2160 LED Panel 120 Hz Native Refresh Rate Ethernet Connectivity Built-In Amazon Alexa Compatibility
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OLED TVs
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$996.99
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20.9MP DX-Format CMOS Sensor Built-In Wi-Fi and Bluetooth UHD 4K60p/Full HD 120fps Video Recording Pre-Release Capture, 30 fps Shooting Bright OLED Electronic Viewfinder
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Mirrorless Cameras
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$1,146.95
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The Best Noise Cancellation Extraordinary Sound Quality Crystal Clear Call Quality Up to 30-Hour Battery Life Quick Charging Enjoy All-Day Comfort Multipoint Connection Sound Connect App Compatible Sony 1-Year Warranty
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Noise Cancelling Headphones
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$458.00
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Alpha 9 AI Processor Gen8 Perfect Black & Perfect Color Dolby Vision, Dolby Atmos & FILMMAKER MODE Ultimate Gaming with 144Hz Refresh Rate
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OLED TVs
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$1,196.99
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Alpha 11 AI Processor Gen2 Brightness Booster Ultimate Perfect Black & Perfect Color Dolby Vision, Dolby Atmos & FILMMAKER MODE
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OLED TVs
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$2,496.99
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Alpha 9 AI Processor Gen8 Perfect Black & Perfect Color Dolby Vision, Dolby Atmos & FILMMAKER MODE Ultimate Gaming with 144Hz Refresh Rate
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OLED TVs
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$1,396.99
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Foldable Full-Coverage Propeller Guard Under 249 g AI Subject Tracking Capture Your Best Angle 1/1.3-inch CMOS Sensor 4K/60fps HDR Video 31-Min Max Flight Time
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Drones
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$639.00
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The Best Noise Cancellation Extraordinary Sound Quality Crystal Clear Call Quality Up to 30-Hour Battery Life Quick Charging Enjoy All-Day Comfort Multipoint Connection Sound Connect App Compatible Sony 1-Year Warranty
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Noise Cancelling Headphones
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$458.00
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Alpha 9 AI Processor Gen8 Perfect Black & Perfect Color Dolby Vision, Dolby Atmos & FILMMAKER MODE Ultimate Gaming with 144Hz Refresh Rate
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OLED TVs
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$896.99
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Alpha 11 AI Processor Gen2 Brightness Booster Ultimate Perfect Black & Perfect Color Dolby Vision, Dolby Atmos & FILMMAKER MODE
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OLED TVs
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$3,296.99
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38kph (Level-5) Wind Resistance 31-Min Max Flight Time Under 249 g Light and Portable
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Drones
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$449.00
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49" Dual-QHD Display: One seamless curved screen 120 Hz Refresh/1ms Response: Fluid visuals for gaming HDR/100% sRGB Color: Vivid contrast and lifelike color accuracy USB-C 65 W Power/KVM Switch: Charge laptops and control two devices
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Gaming Monitors
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$799.99
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4K Native Resolution with LED Panel HDR10 & HLG Compatible a7 AI Processor 4K Gen8 60 Hz Native Refresh Rate 3 HDMI & 2 USB 2.0 Ports
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Smart TVs
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$646.99
26MP Exmor R APS-C BSI CMOS Sensor BIONZ XR Image Processor UHD 4K 120p / FHD 240p / 10-Bit 4:2:2 5-Axis Pixel-Level Image Stabilization Real-Time Tracking AF for Stills & Video E 18-135mm f/3.5-5.6 OSS Lens
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Mirrorless Cameras
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$1,898.00
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Intelligent TV processing with Cognitive Processor XR Brighter colors with QD-OLED and XR Triluminos Max Pure black and lifelike brightness with XR OLED Contrast Pro Smart TV: Google TV with Google Assistant, Apple AirPlay Movies included
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4K TVs
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$4,498.00
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Pocket-sized with uncompromising imaging quality Unique and easy-to-use features for content creators and vloggers Realtime Eye-AF and Real-time AF tracking Background Defocus function, Face Priority AE and Product Showcase setting
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Point & Shoot Digital Cameras
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$898.00
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Alpha 9 AI Processor Gen8 Perfect Black & Perfect Color Dolby Vision, Dolby Atmos & FILMMAKER MODE Ultimate Gaming with 144Hz Refresh Rate
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OLED TVs
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$1,996.99
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Industry-leading noise cancellation optimized to you Up to 30-hour battery life with quick charging Crystal clear hands-free calling Ultra-comfortable, lightweight design Sony 1-Year Warranty
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Noise Cancelling Headphones
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$278.00
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Alpha 11 AI Processor Gen2 Brightness Booster Ultimate Perfect Black & Perfect Color Dolby Vision, Dolby Atmos & FILMMAKER MODE
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OLED TVs
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$4,996.99
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4K Native Resolution with LED Panel HDR10 & HLG Compatible a7 AI Processor 4K Gen8 60 Hz Native Refresh Rate 3 HDMI & 2 USB 2.0 Ports
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Smart TVs
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$359.99